Why Miles Teller's Super Bowl commercial is a hit with audiences

Bud Light, the NFL
Bud Light, the NFL's official sponsor, launched its first Super Bowl commercial.

Here is the year's first Super Bowl commercial. This commercial for Bud Light features actor Miles Teller and his wife. The couple is shown in the beer company's commercial for the big game making the most of their wait while speaking with an unnamed "customer service" representative.

youtube-cover

In the video, Keleigh is shown sitting on a couch with her phone balanced on her forehead while waiting to speak with a customer service representative. While the hold music plays, a robotic voice estimates her wait time to be 50 minutes.

Teller enters the frame and heads to the fridge for two freshly chilled cans of Bud Light before she can even utter a huff. He breaks out a few dance moves after passing one to his wife and eventually gets both Sperry and Bugsy to join him.

Boost your Fantasy Football game: Use our Draft tool for better picks,make smart lineup choices with Start/Sit tool & trade better with Trade Analyzer

While the full version of the ad will not air until Super Bowl LVII on Feb. 12, the beloved beer brand teased the project on YouTube earlier Friday, giving fans a look at a side of Teller they've never seen before.

Bud Light, the NFL's official beer sponsor, is making a lot of money with this Super Bowl commercial.

The Super Bowl is widely acknowledged as the best advertising event of all time. The broadcast will attract more than 100 million viewers, many of whom will only tune in for the advertisements. It's a fantastic opportunity to put a product in front of a lot of people, and if used wisely, it will pay off greatly.

One of the NFL's official sponsors, Bud Light, claimed the advertisement ushers in a new era for the company as they work to show consumers "that choosing a life can be easy." The latest "Easy Enjoyment" campaign from Bud Light, which will run all through the year, will begin with a Super Bowl commercial.

The parent firm of Bud Light, Anheuser-Busch, will no longer be the only alcoholic beverage to advertise during the Super Bowl this year. After deciding not to renew its exclusivity arrangement with the NFL last year, the beer behemoth will share the limelight with other beer brands, according to CNN. Apparently, the annual value of the agreement was $250 million.

Celebs in Super Bowl commercials are always a hit

The Super Bowl is about much more than football. It's a stage for companies to show off their most daring innovations and for ad agencies to try to sell those products and services to viewers in short ads.

Teller expressed sincere gratitude in a conversation with People magazine about his experience with the commercial:

"Not only professionally, but also personally, it's been an incredible year for both Keleigh and me," Teller said, "so when Bud Light approached us and asked us to be a part of a Super Bowl commercial, I mean, that's the pinnacle of these things. We look forward to seeing them all the time."

Quick Links

Edited by Joseph Schiefelbein