Pitbull Stadium naming rights details: CFB insider shares full update on $6 million investment to rename FIU Stadium

Popular recording artist Pitbull has finalized a deal to buy the naming rights to the FIU's football stadium. The university announced the five-year deal worth $6 million on Tuesday after the board of trustees examined it and voted for its approval.

According to documents related to the vote shared by college football insider Brandon Marcello, Pitbull will pay the school $1.2 million annually for five years to have the FIU Stadium named after him. He's also become the "Official Entrepreneur of FIU Athletics," and his Voli 305 Vodka brand will be the preferred brand at the stadium.

The Miami native embraces his "Mr. 305" nickname in tribute to the city's area code. He attended the Miami Coral Park High School and is a regular presence at sporting events throughout Florida. He also represented South Florida at the Daytona 500 in February.

"For me, what it boils down to is, Miami is always known for being underdogs, no matter what we do and what level we take it to," Pitbull said (h/t ESPN). "... Being underdogs is what I always felt about FIU -- fighting, clawing their way to just be seen, to be recognized whether it be from education, business, through sports.

"So when this idea came about, it came about just like a Miami-Dade County, 305 idea would come about -- nobody would believe in it. ... All we had to do was, just like we say in Miami, take it to the house."

Pitbull and FIU make a record in college athletics

With the five-year agreement, FIU is the first in college athletics to have a facility named after a musician, while Pitbull becomes the first celebrity to have a stadium named after him.

“What we’re doing here is groundbreaking. We’re making history. This is history in the making,” Pitbull told ESPN. “You’re going to see that every other university is going to want to do the same thing. But the difference is, we don’t do this for propaganda, we do it from the heart. We do it because it’s meaningful. We do it because I’m from the crib. I’m 305. I’m from the bottom. This is my backyard.”

As part of the five-year agreement with the university, Pitbull will create an anthem for FIU. His affiliated artist can perform at the 20,000-capacity stadium halftime or full-time of the Pathers' games during the college football season.

He is also required to make 12 social media posts about the school annually and attend one athletics fundraising event per year for the duration of the deal.