Costco announced a new chocolate product that has been going viral. A dessert from Dubai inspired the production of Bouchard Dubai Chocolates and has earned notice on social media for its unique description.
The package of chocolates can be divided into bite-sized chocolate pieces with pistachio cream filling and a topping of knafeh; made from shredded dough of phyllo and priced at $17.99 for a box. This is at a time when consumers are interested in products that bring a different twist on traditional flavors.
The product's packaging in a neat box with a predetermined number of pieces has become a subject of discussion among shoppers. The introduction of these chocolates forms part of Costco's continued effort to provide varied food selections that reflect current consumer trends; while remaining grounded in familiar taste profiles.

Product overview of the Dubai chocolate box at Costco
Bouchard Dubai Chocolates come as bite-sized confections featuring a milk chocolate coating surrounding a filling of pistachio cream and shredded phyllo pastry known as knafeh. This product draws inspiration from a dessert that gained social media attention for its combination of creamy and crunchy textures; each piece is crafted to balance nutty cream flavors with smooth chocolate flavors.
The packaging contains a set number of pieces, so it is perfect for sharing or personal indulgence. Costco's version of this product represents a trend toward international dessert influences in everyday choices. The product is an exciting new addition.
Availability and pricing of the Dubai Chocolate box at Costco
The new chocolate box is available in select Costco locations throughout the United States. Early reports indicate the product is currently found mostly in stores in the Midwest and Northeast regions. A 16‑ounce box, with a specific number of bite‑sized pieces; is priced at $17.99.
Some customers have been unable to locate the product because of high demand. Costco spokespeople indicated that the rollout to further locations is under consideration. A gradual rollout enables the retailer to manage inventory levels as it monitors interest from the customer base in this international-influenced dessert product.
Customer feedback and plans for the Dubai Chocolate box at Costco
Early customer feedback has been mixed but generally benign. Most customers have commented on the unique flavor profile of these chocolates and a little on the texture contrast. On social media, it is seen that the product has generated a lot of buzz around the desserts; however, opinions are divided on what people think about it overall.
Some consumers have expressed interest in more varieties inspired by international desserts. Representatives from Costco have stated that consumer response would be a contributing factor to availability in the future. As it continues rolling; positive and critical reviews will surely affect the future decisions of a retailer in pursuing similar products in the future.
Costco introduced the Bouchard Dubai Chocolates in response to the dessert that originated in Dubai and has been widely shared on social media. The product is a combination of milk chocolate, pistachio cream, and knafeh, and the consumers have been talking about it. Its initial roll-out is still only in some areas.
The product is sold at a fixed price and comes in a fixed package, which falls into the larger trend of retail chains adopting international flavors to suit local tastes. As customers continue to share their experiences online, the feedback may influence future distribution plans.
Costco is yet to announce further releases, so interested buyers will have to keep an eye on store updates for availability. Industry analysts note that this product may be a harbinger of changing consumer preferences, and they continue to closely monitor further market developments.